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Jeff Decker

  • Intro
  • Services
  • Experiences
  • Contact
  • …  
    • Intro
    • Services
    • Experiences
    • Contact

Jeff Decker

  • Intro
  • Services
  • Experiences
  • Contact
  • …  
    • Intro
    • Services
    • Experiences
    • Contact

Jeff Decker

  • Strategic advisor

    for your food business.

    ~~

    Supporting clients to optimize profitability and

    reinvigorate the roadmap forward.

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    My career has been centered on operations development and growth for entrepreneurial businesses. I have mixed consulting roles with in-house leadership positions which has taught me how to implement meaningful business strategies for growing organizations. I have a track record of utilizing data and analytics to model and then execute a business plan to
    exceed expectations. Delivering on consumer needs has been the key to my success, with a focus on quality and consistency.


    I enjoy leading teams through periods of growth as I am a systems and process thinker, passionate about solving complex problems while developing strong relationships. My time in startups, boardrooms, and in the field has given me a breadth of experience with fast-paced cross-functional teams where impact, scalability, and delight are vital. Plus, training in Michelin starred restaurants was a great way to build the agility and resilience skills that I still call upon to this day.

    Contact Jeff
  • consulting services

    Mission: To foster business profitability and growth through brand refinement 

    and implementation of scalable systems.

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    Brand Strategy & Product Roadmapping

    Let's build the vision for your company together! Whether you're already in market and ready to address the opportunities or just building out your portfolio, a strategic roadmap based on your brand will help get you there, including:

    • SWOT analysis
    • Brand & product positioning
    • Business plan development
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    Operations & Process Refinements

    • Business modeling (pro-forma and historical financial analysis)
    • Operating workflows and layout refinements
    • Evaluation of cost and labor models
    • Optimization and development of standard business processes (SOPs and documentation)
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    Development & Launch

    • Creative product design
    • Supply chain development and ingredient sourcing; Formulation
    • Commercialization & co-packer search
    • Packaging & labeling 
    • Implementation project management
  • experience

    Strategy

    Building points of differentiation and articulating a brand through the product, these are key components of a strategic roadmap.

    Innovation

    Launching robots into the hospitality industry? Sounds like water and oil...

    Reinventing the coffee pod? Disrupting the Keurig business model? Whole beans, ground per cup?

    Yes, it's possible!

    Operations

    Ever try selling a west coast bagel to a New York'ah? Fugget about it!

    Learning to make pizza from the original California pizzaiolo? Absolutely!

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  • select clients & articles

    Optimizing Operations

    Brand Development & Commercialization

    Product Roadmapping

    Wise Sons launches retail line

    into Whole Foods

    Brewbird's Brand ID

    The Future of Coffee

    Dishcraft Automates Commercial Dishrooms

  • let's connect

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